MILWAUKEE, WI – November 12, 2025 – (Motor Sports NewsWire) – Harley-Davidson today proudly announced the results of its 2025 Let’s Ride Challenge
– Ride for Heroes, which saw more than 29,000 participants log 83.4 million miles on Harley-Davidson® motorcycles as they collectively celebrated our nations’ military, veterans, and first responders. By easily breaking the 50-million-mile barrier, Let’s Ride Challenge – Ride for Heroes participants activated a $1 million donation by Harley-Davidson to organizations that support those heroes. The largest and most ambitious riding challenge ever launched by Harley-Davidson concluded its seven-month run on October 31, 2025.
“The Harley-Davidson community is always ready to step up to support those who keep us safe and free,” said Theo Keetell, Harley-Davidson Vice President of Marketing. “The Let’s Ride Challenge – Ride for Heroes combined fun with purpose, and Harley-Davidson was overwhelmed with the positive response. It’s with great pride that the company will make this donation to these very worthy organizations on behalf of all the riders who participated.”
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