Is this the beginning of the end for America’s most iconic motorcycle brand? In this video, we dive deep into the troubling financials, declining sales, aging customer base, and strategic missteps that have put Harley-Davidson in serious jeopardy.
From shrinking market share and failed attempts to attract younger riders, to increasing competition from electric motorcycle startups and global brands like Honda and BMW — the road ahead for Harley is anything but smooth.
In this video, we cover: The latest Harley-Davidson financial reports & stock trends
Sales decline & demographic challenges
Electric bike struggles (LiveWire)
Management decisions & brand identity crisis
What it means for the future of motorcycling in America
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00:00 Things not looking good for Harley-Davidson
01:58 All Harley Dealership owners are happy about resignation
04:51 Dealerships unifying
06:25 Big story on one of the board members
08:21 Statement against Harley-Davidson
11:54 Power & Betrayal
12:26 Harley-Davidson maybe selling Eaglemark
14:25 looking out for blue collar worker

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